1. PRIVACY POLICY

Alexandria has its registered office at 11 Raphael Agladze Street, Tbilisi, Georgia Postal Code 0154. In this Privacy Policy, we use the terms “Alexandria”, “Brand Alexandria”, “Our Brand”, “the Brand” (and “we“, “us” and “our“) to refer to the head office of Alexandria at the registered address above, our affiliates and our boutiques.

Please read the following policy that explains how we collect, use, disclose and transfer the personal information that you provide to us on our website, mobile applications and other digital platforms (together referred to as the “Platforms”), when you visit the Alexandria boutique, contact the Alexandria Ambassador by telephone, or when you interact with us over social media platforms, which is also subsequently used for direct marketing purposes in accordance with Georgian legislation. It also explains how we collect information through the use of cookies and related technologies when you use our Platforms.

Where we offer our products for sale online or by phone through the Alexandria Client Relations Center, you must read the applicable Conditions of Sale, which will govern the terms and conditions of any such purchases made in this way.

1.1 UPDATES TO THIS PRIVACY POLICY

From time to time we may update this Privacy Policy. When we do, we will publish the changes on this Platform.

1.2 INFORMATION YOU PROVIDE TO US AND HOW WE USE IT

We collect the information from you as detailed below:

• To access certain areas of our Platform, you will need to register with us. During the registration process you will be asked to submit personal information about yourself (including your name and address, date of birth, e-mail address and telephone number). By entering your details in the fields requested, you enable our Brand to provide you with the services you select;
• When you purchase products online or by phone, we collect information such as your purchase details and relevant payment information. In addition, we also collect personal information from you when you correspond with us (for example, if you contact us with a query about one of our products or services), when you provide your details when you visit our boutique or contact the Alexandria Ambassador by telephone. Please note that phone calls will on occasion be recorded for security, training and development purposes;
• If you choose to interact with Alexandria via a social media platform or other third-party service, we will collect the information you have provided to us through that platform;
• If you order a product as a gift for a third party, you may be asked for that person’s first and last names, personal number, mailing address and phone number so that we can deliver the gift to the recipient.
• We also collect certain information automatically about visitors to our Platform, described in the section headed “Cookies and other information that we automatically collect”, below;

1.3. Use of Information

Alexandria uses the information we collect from you to:

• Interact with you;
• Manage and fulfil purchase and repair orders, facilitate delivery, and to provide after service care;
• Manage our accounts and records;
• Assist with your inquiries and requests;
• Send service-related communications, including announcements and administrative messages such as order confirmation;
• Identify products and services we think you might be interested in based on your information, such as your purchase history and your previous interactions with us;
• Send you marketing communications (including e-mails and social media audience matching) relating to us and other third-party partners and that we think may be of interest to you where we have a legitimate basis to do so and in accordance with your communication preferences (please see the “Your choices” section below for further information about how you can control these updates);
• Conduct market research so that we can continuously improve the services we provide to our customers;
• To make and manage customer payments;
• Undertake credit checking, prevention of fraud and other prohibited or illegal activities as part of our efforts to keep our Platform and services secure; and
• Understand how our Platform is used so that we can continuously improve our Platform and services and other offerings.
• To exercise the rights and obligations;
• To monitor / monitor the use of our services; (ბოლო ორი ქართულშიც ბულეთებშია

ჩასასმელი, ანუ საიტზე ქართულ ვერსიაზე ესეც ჩაასწორეთ)

• COOKIES AND OTHER INFORMATION THAT WE AUTOMATICALLY COLLECT

Like most platforms, Alexandria logs IP addresses and uses cookies and similar technologies that allow us to recognize you and to customize your experience, and provide us with information about the way our visitors access our Platform. You can find out more about how we use cookies and related technologies below.

1.5 WHAT IS A COOKIE?

Cookies are text files, containing small amounts of information, which are downloaded to your computer or mobile device when you visit a website or mobile application. They are used to recognize your computer as you move between pages on a website, or when you return to a website or mobile application you have visited previously. Cookies are widely used in order to make platforms work, or to work more efficiently, as well as to provide information to the owners of the platform.

We use cookies to enhance the online experience of our visitors (for example, by remembering your language and/or product preferences) and to better understand how our Platform is used. Cookies will tell us, for example, whether you have visited our Platform before or whether you are a new visitor. They can also help to ensure that adverts you see online and direct marketing materials which you receive, are more relevant to you and your interests.    

There are two broad categories of cookies:

• First party cookies, served directly by Alexandria to your computer or mobile device. They are used only by Alexandria to recognize your computer or mobile device when it revisits our Platform.
• Third party cookies, which are served by a third-party service provider on our Platform, and can be used by the service provider to recognize your computer or mobile device when it visits other platforms. Third party cookies are most commonly used for platform analytics or advertising.

Cookies can remain on your computer or mobile device for different periods of time. Alexandria uses both ‘session cookies’ and ‘permanent cookies’. Session cookies exist only while your browser is open and are deleted automatically once you close your browser. Permanent cookies survive after your browser is closed, and can be used to recognize your computer or mobile device when you open your browser and browse the internet again.

1.6. WHAT TYPES OF COOKIES DOES ALEXANDRIA USE?

The Platform serves only the following types of cookies to your computer or mobile device:

1.7.  HOW TO CONTROL OR DELETE COOKIES

We use non-essential cookies on the basis of your consent. You have the right withdraw that consent and refuse the use of cookies at any time and we have explained how you can exercise this right below. However, please note that if you choose to refuse cookies you may not be able to use the full functionality of our Platform.

You can set your cookie preferences by changing your browser settings so that cookies from this Platform cannot be placed on your computer or mobile device. In order to do this, follow the instructions provided by your browser (usually located within the “Help”, “Tools” or “Edit” facility).

If you would like to learn more, please visit http://www.aboutads.info/choices/. More detail on how businesses use cookies is available at www.allaboutcookies.org. We are not responsible for effectiveness of or compliance with any third parties’ opt-out options.

1.8 IP ADDRESSES

We will collect information about your computer or mobile device, including where available your IP address, operating system, log-in times and browser type. We use this information to better understand how visitors use our Platform and for internal reporting purposes. We will anonymize and share this information with advertisers, sponsors or other businesses.

1.9. ADVERTISING

The Platforms use third parties such as network advertisers and ad exchanges to serve you ads on third party platforms after you leave our Platforms, and we use third party analytics and other service providers to evaluate and provide us and/or third parties with information about the use of the Platforms, viewing of ads and of our content and to evaluate the effectiveness of our direct marketing campaigns (which in turn may inform the type of advertising media content we send to you in the future). Network advertisers are third parties that display advertisements, which are based on your visits to the Platforms and other apps and sites you have visited. Third party ad serving enables us to target advertisements to you for products and services that you might be interested in.

Third party tracking technologies are not controlled by ALEXANDRIA, even if they are associated with our Platforms or our ads. Statements regarding our practices do not apply to the methods for collecting information used by these third parties and others or the use of the information that such third parties collect. The relevant third party’s terms of service, privacy policy, permissions, notices and choices should be reviewed regarding their collection, storage and sharing practices. We make no representations regarding the policies or practices of third-party advertisers or advertising networks or exchanges or related third parties.

You have choices in respect of the delivery of ads. You can opt-out of receiving certain types of behavioral ads by visiting the third-party websites described in the section headed “How to control or delete cookies” above. We are not responsible for effectiveness of or compliance with any third parties’ opt-out options.

1.10. LOCATION SERVICES

Some of the services that we provide are able to use information about your location.

For these services, which are typically available on mobile devices or applications, you are provided with the opportunity to provide your consent to the use of location services, which, for example, process information deriving from GPS, sensors, beacons or Wi-Fi access points in order to allow you to benefit from a more personalized service. Your device will have settings that allow you to turn off these services should you no longer wish to benefit from them.

We may disclose your information to governmental agencies or entities, regulatory authorities, or other persons in line with any applicable law, regulations, court order or official request, or under any and for the purposes of any guidelines issued by regulatory or other authorities, or similar processes as either required or permitted by applicable law.